Are you losing the battle for top talent?

Of course, we're not the only ones who recognize good employment.

But this is what makes our certificate unique:

• It's 100% based on your employees' feedback.

• The certificate is not for sale: you need a minimum score of 70% on the Trust Index.

• You get more than just a certificate: the Trust Index provides reliable insights into what's going on in your organization.

• The certificate is the starting point for working on your organizational culture on the basis of the results of the Trust Index.

• The certificate is recognizable and attractive to applicants.

It depends on the package you choose and how many employees work at your organization.

Each package is based on the Trust Index. So it doesn't matter which package you choose: you can become certified with each package and (possibly) participate in the Best Workplaces.

On our packages and investment page you will find more information about our prices.

On average, the certification process takes about 8 weeks from preparation for the survey. The certificate is valid for one year.

To participate in certification, an organization must meet the following requirements:  

• The organization has its own legal entity.

• The organization has its own name and a recognizable logo and is thus known to customers and consumers.

• At least 10 people work for the organization.

• The organization is based in the Netherlands.

• The survey is conducted among employees working in the Netherlands.

• The survey is conducted among all employees.

Yes, you can. With offices in 60 countries worldwide, you can participate in the Trust Index as an international organization in multiple countries and become certified. The survey is the same in each country.

Want to learn more about an international Great Place To Work program? Then download the free whitepaper.

Many organizations choose Great Place To Work because of certification. This makes sense, because certification strengthens your employer brand. And that's a good thing in a job market that has never been tighter.

But certification can also be a barrier. Are you nervous about joining because you're afraid you won't score high enough? Bear in mind that certification is not the only or main goal. A score lower than 70% is not a loss, but rather a starting point to build a strong culture.

The Trust Index tells you where there are still gains to be made and provides concrete tools to get started. That way you know exactly what you can work on to achieve that certificate. Moreover, you will not only gain insight into areas for improvement, but you will also discover what is already going well.

Also consider that an average organization in the Netherlands scores 58% on the Trust Index. A score of 70% or higher to become certified is therefore a real achievement.

We do not disclose which organizations have not achieved the certificate.