Our approach

Are you failing to get a handle on what's going on in your organization? Are you losing the battle for top talent? Or are you struggling to engage and motivate your current employees?

For more than 30 years we've known that a culture of trust is the secret to successful organizations. Book a meeting or download the free whitepaper with more information about our approach.

Let's meet! Download the whitepaper

What are the benefits of participating?

Insight and guidance

Our employee survey (Trust Index™) shows exactly what your own people feel is already working well — and where there’s room for improvement. Our Culture Coaches provide additional guidance before, during and after the survey, helping you get the most out of your Trust Index results.
Recognition

Do you score 70% or higher on the Trust Index? Congratulations — your organization is officially a Great Place To Work! Once certified, you’re also eligible for recognition as a Best Workplace.
Inspiration

When you choose Great Place To Work, you gain access to more than just data and results. You become part of our community: a place where organizations and professionals connect, inspire one another and grow together. This is where you take the step from measuring to truly improving.

What does Great Place To Work do?

Great Place To Work is a survey and consulting organization and the global authority on workplace culture.

Our mission? Everyone deserves a great workplace. That’s why we help organizations build a culture where trust, pride and enjoyment are central, for everyone.

Because being a good employer isn’t about team outings, an office dog or a ping-pong table. It’s about a culture of trust. We’ve known this for over 30 years.

Great Place To Work is part of an international network, with headquarters in the United States and offices in more than 60 countries worldwide.

What are the benefits of participating?

First of all, the Trust Index employee survey gives you reliable insights about what is going on in your organization. Based on this, you can engage in a conversation with your employees and define concrete areas for improvement.

Second, you can receive recognition for being a good employer if you meet the conditions for certification. We offer certified organizations extra visibility on our website and social media channels.

Third, the Great Place To Work For All model provides structure and concrete tools to improve your organizational culture.

Finally, you become part of a relevant network and we provide you with inspiring content about good employment.

How long does a programme take?

This varies by organization, but typically the preparation phase takes around six weeks. The survey is then open for two weeks.

Immediately after the survey closes, you can view the results and find out whether your organization is certified. This means your organization can be certified within eight weeks.

After that, you work with the results yourself. During this phase, your Customer Success Manager will regularly check in with you.

What makes Great Place To Work's approach unique?

Our approach is based on the belief that simply being a good employer is not enough. An organization must be a great place to work for all, regardless of who you are, what you do or where you come from.

Our Trust Index employee survey is based on empirical research, universally applicable and conducted annually at approximately 10,000 organizations worldwide. This survey measures more than just satisfaction: it measures trust, pride and joy.

Which organizations can participate?

Any organization can become a great place to work—including yours. The only requirement is that your organization has at least 10 employees.

Some people think we’re a consultancy firm or that only large corporates can participate. That’s not true. Our mission is for as many people as possible to work at a great place to work—whether it’s a factory, law firm, school or hospital.

Our approach

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